Guessing which greeting, offer or tone converts best is expensive. WisWes lets you run variants side by side and measures which one actually wins — on real conversations, not opinions.
Create A/B campaigns with two or more variants — different greetings, offers, or behaviour — and WisWes splits traffic and assigns each conversation to a variant.
Every conversation records its variant, so you can see which version recovers more carts and converts more shoppers, then promote the winner.
Each conversation is tagged with its variant, so you compare recovery and conversion per variant in Conversations and analytics.
Greetings, proactive offers, and agent behaviour — run variants side by side and let recovery and conversion data pick the winner. A/B testing is available on higher plans.
WisWes randomly assigns each new shopper to a variant and keeps them on it for the whole session, so the experience stays consistent and the comparison is clean.
WisWes tracks conversations, win-backs and completed checkouts per variant. Make completed checkouts (or win-backs for a proactive test) your primary metric — message count is a vanity metric.
Wait until each variant has a solid base of conversations and one is clearly and steadily ahead on your primary metric, then promote it in the dashboard — don’t stop after a day on a tiny sample.
Start a 14-day free trial of WisWes — no credit card, cancel anytime. Or see the plans first.
